{"id":4164,"date":"2026-06-04T14:09:21","date_gmt":"2026-06-04T14:09:21","guid":{"rendered":"https:\/\/syta.org\/marketingtoolkit\/?page_id=4164"},"modified":"2026-06-08T21:14:40","modified_gmt":"2026-06-08T21:14:40","slug":"globie-awards","status":"publish","type":"page","link":"https:\/\/syta.org\/marketingtoolkit\/globie-awards\/","title":{"rendered":"Globies Awards"},"content":{"rendered":"[et_pb_section fb_built=”1″ fullwidth=”on” _builder_version=”4.27.6″ _module_preset=”default” global_colors_info=”{}”][et_pb_fullwidth_image src=”http:\/\/syta.org\/marketingtoolkit\/wp-content\/uploads\/sites\/2\/2026\/06\/GLOBIES-WEB-HEADER-13.jpg” title_text=”GLOBIES-WEB-HEADER-13″ _builder_version=”4.27.6″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_fullwidth_image][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.17.4″ custom_padding=”5px||7px||false|false” global_colors_info=”{}”][et_pb_row _builder_version=”4.27.6″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.6″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.6″ _module_preset=”default” global_colors_info=”{}”]

SYTA Annual Conference \u00b7 Pittsburgh \u00b7 August 24, 2026<\/strong><\/h2>[\/et_pb_text][et_pb_text _builder_version=”4.27.6″ _module_preset=”default” custom_margin=”||20px|||” global_colors_info=”{}”]

What Are The Globies?<\/strong><\/h3>[\/et_pb_text][et_pb_text _builder_version=”4.27.6″ _module_preset=”default” global_colors_info=”{}”]

The Globies, short for the Global Student Travel Marketing Awards is SYTA\u2019s new annual marketing awards program. Designed to elevate the standard of student travel storytelling, we recognize the best member-produced videos and content that inspire students, parents, educators, administrators, and communities to plan and participate in group travel.<\/p>\n

This is not a general tourism award. All submissions must be student group travel content.<\/p>\n

You may nominate your own work, a colleague’s work, or both.<\/p>[\/et_pb_text][et_pb_text _builder_version=”4.27.6″ _module_preset=”default” text_text_color=”#000000″ text_font_size=”19px” background_color=”#fbaa27″ border_radii=”on|50px|50px|50px|50px” global_colors_info=”{}”]

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The Globies recognize the best student travel marketing to increase student participation, raise the industry standard, and demonstrate that great storytelling drives students to travel.<\/em><\/h3>\n

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Why Does This Matter?<\/strong><\/h3>[\/et_pb_text][et_pb_text _builder_version=”4.27.6″ _module_preset=”default” global_colors_info=”{}”]

The more great content our industry produces, the more students, parents, and educators we reach. It is that simple.<\/p>\n

The Globies create a real incentive for that to happen. Winners receive beautiful awards and the recognition of their peers across the SYTA community. We are investing in making this one of the most prestigious and fun awards programs in the tourism industry \u2014 because a desirable award drives competition, and competition drives better content.<\/p>\n

The goal is to give sales and marketing teams across our industry a reason to push harder and produce content that reaches further.<\/p>\n

This program is the start of a larger conversation. The Globies will be followed by workshops, webinars, and opportunities to collaborate with fellow SYTA members on content creation. We understand that not every organization has the same budget or resources. We are invested in giving every member the tools to compete \u2014 because when our industry produces better content, more students travel, and everyone benefits.<\/p>[\/et_pb_text][et_pb_button button_url=”https:\/\/form.jotform.com\/261355685371160″ url_new_window=”on” button_text=”SUBMIT YOUR ENTRY” button_alignment=”center” _builder_version=”4.27.6″ _module_preset=”default” custom_button=”on” button_text_color=”#000000″ button_bg_color=”#fbaa27″ button_border_color=”RGBA(255,255,255,0)” button_icon_color=”#FFFFFF” custom_css_free_form=”body.page-id-4164 #page-container a.et_pb_button {|| background: #fbaa27 !important;|| border-color: #fbaa27 !important;|| color: #000000 !important;||}||||\/* Hover state *\/||body.page-id-4164 #page-container a.et_pb_button:hover {|| background: #1b325e !important;|| border-color: #1b325e !important;|| color: #ffffff !important;||}||||\/* Restore Divi arrow animation *\/||body.page-id-4164 #page-container a.et_pb_button::after {|| transition: all 0.3s ease !important;||}||||body.page-id-4164 #page-container a.et_pb_button:hover::after {|| margin-left: 10px !important;|| opacity: 1 !important;||}||” global_colors_info=”{}”][\/et_pb_button][et_pb_text _builder_version=”4.27.6″ _module_preset=”default” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″]

The Globies will be announced live at the Monday Morning General Session<\/strong> \u2014 the final breakfast of the SYTA Annual Conference in Pittsburgh on August 24, 2026 from 8:00 AM to 9:30 AM.<\/strong><\/p>[\/et_pb_text][et_pb_countdown_timer title=”SUBMISSION DEADLINE” date_time=”2026-07-24 12:00″ _builder_version=”4.27.6″ _module_preset=”default” header_font=”–et_global_heading_font|700|||||||” header_font_size=”19px” header_line_height=”1.5em” numbers_font_size=”30px” numbers_line_height=”1px” separator_font_size=”44px” separator_line_height=”1px” label_font_size=”13px” label_line_height=”1px” background_color=”#000000″ width=”40%” module_alignment=”center” min_height=”100px” height=”100px” custom_margin=”||||false|false” custom_padding=”0px||0px||false|false” border_radii=”on|100px|100px|100px|100px” global_colors_info=”{}”][\/et_pb_countdown_timer][et_pb_divider color=”#000000″ _builder_version=”4.27.6″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_divider][et_pb_text _builder_version=”4.27.6″ _module_preset=”default” custom_margin=”||15px|||” global_colors_info=”{}”]

AWARD CATEGORIES<\/strong><\/h1>[\/et_pb_text][et_pb_code _builder_version=”4.27.6″ _module_preset=”default” global_colors_info=”{}”]<\/div>
\u2605<\/span> BEST TOUR OPERATOR TRIP INSPIRATION VIDEO <\/div>
Created by Active Members \u2022<\/span> Student Tour Operators <\/div>
A student group video produced by or on behalf of a student tour operator. Show us what makes your trips worth taking\u2014the experience, the adventure, and the moments that move people to plan and participate in student & youth travel. Format:<\/strong> Video <\/div><\/div>
\u2605<\/span> BEST DESTINATION STUDENT GROUP VIDEO <\/div>
Created by Domestic & International Destinations, DMOs, and DMCs <\/div>
A student group video produced by or on behalf of a domestic or international DMO, destination, or tourism board. Show us what makes your destination worth visiting\u2014the landscapes, the culture, the experiences that move student groups to choose you. (Must feature student group travel specifically, not family content) Format:<\/strong> Video <\/div><\/div>
\u2605<\/span> BEST STUDENT GROUP SALES VIDEO <\/div>
Created by Associate SYTA Members <\/div>
A student group video produced by or on behalf of a SYTA associate member \u2014 attractions, theme parks, theaters, museums, transportation companies, lodging, sports facilities, and other industry suppliers. Show us the marketing that is working for your business\u2014the innovation, the creativity, and the strategy behind how you are reaching and winning student groups. (Must feature student group travel specifically, not family content) <\/div>
Format:<\/span> Video <\/div><\/div>
\u2605<\/span> OPEN CATEGORY: THE FLOATING GOLDIE <\/div>
Open to All SYTA Members \u00b7 Any Format <\/div>
Not restricted to video. Not restricted to a single piece of content. Campaigns, publications, social media series, activations, partnerships, and multi-format initiatives are all welcome here. The Floating Goldie exists to honor work that does not fit neatly into a single box. This category is also a home for exceptional work that falls outside the parameters of the first three categories. Smaller operations with big ideas are especially encouraged to submit here. Format:<\/strong> Any \u2014 video, campaign, publication, social content, activation, or partnership. Submissions must include a hosted link or URL where the work can be viewed. (Must feature student group travel specifically, not family content) <\/div><\/div> [\/et_pb_code][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.6″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.6″ _module_preset=”default” global_colors_info=”{}”][et_pb_divider color=”#000000″ _builder_version=”4.27.6″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_divider][et_pb_text _builder_version=”4.27.6″ _module_preset=”default” global_colors_info=”{}”]

Judging Criteria<\/strong><\/h1>[\/et_pb_text][et_pb_text _builder_version=”4.27.6″ _module_preset=”default” global_colors_info=”{}”]

All submissions are evaluated by the SYTA Communications Committee. Submissions are scored across five criteria. Each criterion carries a defined point value. The highest possible score is 100 points.<\/p>[\/et_pb_text][et_pb_code _builder_version=”4.27.6″ _module_preset=”default” global_colors_info=”{}”]