The SYTA Summit 2026 took place in Virginia Beach January 20-23, 2026. It was an exclusive opportunity for senior leaders to engage in an interactive and intellectually stimulating experience. This year’s theme, Engage, Connect and Influence will empower attendees to communicate clearly, connect authentically and influence action. Visit the Education page for a preview of thought leader sessions that took place at this year’s Summit.
January in Virginia Beach?
Escape the noise and routine of everyday life and step into a place where time slows down—where the warmth of a crackling fireplace and the scent of salt air set the stage for deep learning and authentic connection. Our Summit Leadership Retreat unfolds in a grand historic hotel perched on the edge of the Atlantic Ocean, its timeless charm and cozy ambiance creating the perfect environment for renewal and reflection.
In the quiet of January, the distractions fade. The ocean’s winter rhythm becomes a gentle backdrop for inspired thinking, courageous conversation, and meaningful relationship-building. Far from meeting rooms and digital interruptions, you’ll experience a rare kind of focus—a chance to engage with peers, share insights, and strengthen your leadership vision in a setting designed to nourish both mind and spirit.
About our Location
The Grand Opening of the Cavalier Hotel in Virginia Beach in 1927 marked the beginning of a glamorous era for the resort, as it became a beacon of opulence and a prime destination during the “Roaring Twenties.” Summit attendees will experience a juxtoposition of the “1920’s and the 2020’s”.
Virginia Beach, VA 23451
757.425.8555
SYTA Summit is a unique networking hiatus for student group tour operators and key industry partners
to connect and recharge during a three-day immersive learning experience.
The SYTA Summit leverages peer-engagement to increase connections between great ideas, trends and real-world
scenarios, to find solutions that you can use to prepare your business for the future.
Attendees are inspired and challenged by a line-up of engaging speakers and successful industry
leaders from diverse backgrounds who will offer thought-provoking points of view on new and old issues.
SYTA offers this experience as a respite from work so that you may sharpen your skills, reflect and rejuvenate.
