2026 SYTA Annual Conference Schedule-at-a-Glance

The Pittsburgh Student Discovery Pre-FAM begins at 7:15 AM on Thursday, August 20, with transportation departing from the David L. Lawrence Convention Center.

Participants will discover why Pittsburgh is an unforgettable, enriching, and easy-to-sell destination for student groups through a full day of immersive experiences, including:

Carrie Blast Furnaces – Tour & Pour: Explore a National Historic Landmark while participating in a hands-on aluminum casting experience.
Cathedral of Learning Nationality Rooms: Travel the world through internationally inspired classrooms that bring culture and history to life.
National Aviary: Experience America’s only National Aviary and encounter exotic and endangered bird species.
Acrisure Stadium Blitz Tour: Go behind the scenes at the home of the Pittsburgh Steelers and Pitt Panthers.
Kamin Science Center: Explore interactive STEM exhibits, live demonstrations, and engaging educational experiences.
Dinner at Heinz Hall: Experience one of Pittsburgh’s most iconic performing arts venues while enjoying dinner in the heart of the Cultural District.
The day concludes with the Destination Greater Pittsburgh Member Marketplace, providing attendees with the opportunity to connect directly with group-friendly attractions, hotels, and destinations specializing in student travel.

We look forward to welcoming attendees for this exciting day of discovery! Please RSVP by August 1.

Location: DLCC, Level 2, Concourse C
9:00 AM – 5:00 PM

Concourse C exhibitors may access the exhibit area during this time to set up their booths and prepare for opening. Concourse C will officially open on Friday, August 21 at 2:00 PM for registration and Concourse C exhibits. Please refer to the Exhibitor Kit for move-in procedures, setup guidelines, and important exhibitor information.

Location: DLCC, Level 2, Concourse C
9:00 AM – 5:00 PM

Concourse C exhibitors may access the exhibit area during this time to set up their booths and prepare for opening. Concourse C will officially open on Friday, August 21 at 2:00 PM for registration and Concourse C exhibits. Please refer to the Exhibitor Kit for move-in procedures, setup guidelines, and important exhibitor information.

Arrived in Pittsburgh a little early? Take the opportunity to explore the city and discover the local restaurants, attractions, and neighborhoods that make Pittsburgh unique. Pittsburgh’s incredible food scene offers something for every palate—from casual family favorites to upscale dining and lively jazz hotspots. It’s never too early to start planning your Dine Around experience!

Dine Arounds will take place on Saturday and Sunday of the Conference, giving attendees plenty of opportunities to enjoy the city’s exceptional culinary offerings.

Attendees arriving early are also encouraged to attend the Conference Committee Reception, sponsored by Visit Savannah. This reception is available to the first 200 registered attendees and requires an RSVP. Be sure to reserve your spot in advance!

Location: DLCC, Level 1, East Lobby

Sightseeing Tour Check-In will take place in the East Lobby of the David L. Lawrence Convention Center.

Registered attendees should watch for their KBYG email, which will include:

Departure time and check-in instructions
Weather updates
Recommended attire
What to bring
Any additional tour-specific information
Please note: The final sightseeing tour will depart at 3:00 PM.

Suggested Description

Make the most of your time in Pittsburgh by exploring the city through our exclusive SYTA Sightseeing Tours! Whether you’re discovering the breathtaking artistry of the Maxo Vanka Murals, stepping into the award-winning Senator John Heinz History Center—recently named USA Today’s #1 History Museum—or experiencing one of the many other unique attractions our region has to offer, there’s a tour for every interest.

From history and culture to architecture, public art, and unforgettable local experiences, these guided tours are the perfect way to see why Pittsburgh is one of the country’s most exciting student travel destinations.

Registration is open now, and there are still plenty of spots available across a wide variety of tours! Be sure to reserve your place by August 1 to secure your preferred tour before they fill up.

We can’t wait to welcome you and showcase everything that makes Pittsburgh an unforgettable destination. Join us and Discover the Unexpected!

Location: DLCC, Level 2, Hall C
9:00 AM – 5:00 PM

Hall C exhibitors may access the exhibit hall during this time to set up their booths and prepare for the opening of the exhibit floor. Hall C will officially open on Saturday, August 22 at 9:30 AM. Exhibitors may enter the exhibit hall beginning at 9:00 AM on Saturday for final booth preparations; access prior to 9:30 AM is limited to exhibitors only. Please refer to the Exhibitor Kit for move-in instructions and setup requirements.

Location: DLCC, Level 2, Concourse C
9:00 AM – 12:00 PM

Concourse C exhibitors may access the exhibit area during this time for final booth preparations and any remaining setup needs prior to opening. Concourse C will officially open on Friday, August 21 at 2:00 PM for registration and Concourse C exhibits. Access during this time is limited to exhibitors only. Please refer to the Exhibitor Kit for move-in instructions, setup requirements, and important exhibitor information.

Location: Courtyard by Marriott Pittsburgh Downtown, Drury Plaza Hotel Pittsburgh Downtown, Omni William Penn Hotel, The Westin Pittsburgh

Our host city, VisitPITTSBURGH, will have ambassadors available in select hotel lobbies to welcome attendees, answer questions about the AC schedule and transportation, and provide helpful information to enhance your Pittsburgh experience.

Hotels not listed will still have transportation schedules available at the front desk in the lobby. Please stop by and connect with the VisitPITTSBURGH team for local recommendations, helpful tips, and assistance throughout your time in Pittsburgh.

Location: DLCC, Level 2, Concourse C
2:00 PM – 7:30 PM

Registration is Open!

Stop by to check in, pick up your name badge, and get ready for an exciting week at the Conference. While you’re there, take some time to explore a selection of exhibitors located in the Concourse.

Please note that the full Expo Hall will open on Saturday, August 22 at 9:30 AM. Hall C exhibits will not be open during this registration period.

Please Note: All attendees are required to wear their official SYTA Annual Conference name badge at all conference activities and events.

Location: DLCC, Level 3, Terrace Outside Meeting Room 328

Student travel leaders prepare for countless possibilities—but no checklist can anticipate every situation. This interactive session explores how awareness, preparation, communication, and adaptability help leaders make thoughtful decisions when plans change.

Through engaging scenarios and collaborative discussion, participants will experience a practical decision-making framework they can use to better support students, navigate uncertainty, and lead with confidence.

Location: DLCC, Level 3, Meeting Room 330
5:00 PM – 6:00 PM: New Attendee Orientation
6:00 PM – 7:00 PM: Networking & Connect Time
Sponsor: Visit Mississippi

Is this your first time attending SYTA’s Annual Conference? This session is designed just for you! Join fellow first-time attendees for a fun and informative introduction to SYTA, learn what to expect throughout the week, and make new connections before the Conference gets underway.

During the orientation, you’ll learn more about SYTA, key Conference highlights, and how to make the most of your Annual Conference experience. Following the orientation, continue building connections with fellow attendees during a networking opportunity featuring drinks and time to connect.

A special thank you to our sponsor, Visit Mississippi, for supporting this opportunity and providing snacks and beverages for attendees.

Location: August Wilson African American Cultural Center, 980 Liberty Avenue, Pittsburgh
6:00 PM – 7:00 PM
Sponsor: VisitPITTSBURGH

Invitation Only

Join SYTA for an exclusive evening celebrating our Circle of Excellence members, CSTO/CSTPs, Patron Sponsors, VisitPITTSBURGH, and the SYTA Board. This special reception recognizes the continued support of our members, partners, and certification holders who help strengthen the SYTA community.

Guests will enjoy an evening of networking, featuring hors d’oeuvres and beverages, while connecting with fellow leaders and supporters of SYTA. Attendees will also have the opportunity to tour the August Wilson Gallery during the reception.

Remarks will be shared during the evening. Additional timing details will be provided once finalized.

Location: DLCC, Level 4, Rooftop Terrace

Sponsor: VisitPITTSBURGH

Welcome to Pittsburgh, where three rivers meet, innovation thrives, and every neighborhood tells its own story. Join VisitPITTSBURGH as we kick off the 2026 SYTA Annual Conference with an unforgettable evening celebrating the spirit of our City of Multitudes.

Take in breathtaking views of the Pittsburgh skyline from the David L. Lawrence Convention Center Rooftop Terrace as you reconnect with colleagues, meet new friends, and experience the warmth and hospitality that define our city.

The evening comes alive with a live performance by The Clarks, one of Pittsburgh’s most beloved bands, providing the soundtrack for a memorable night under the city lights.

Come hungry! Enjoy a variety of Pittsburgh-inspired food stations showcasing local favorites, along with a full bar featuring regional beer, wine, cocktails, and non-alcoholic beverages.

August evenings in Pittsburgh are typically warm, with temperatures in the low- to mid-80s. We recommend business casual attire and comfortable shoes for enjoying the rooftop venue.

Whether you’re discovering Pittsburgh for the first time or returning to explore even more, this special evening is the perfect way to begin your conference experience. We can’t wait to welcome you to our city and share the people, places, flavors, and stories that make Pittsburgh truly one of a kind.

Location: DLCC, Level 3, Spirit of Pittsburgh Ballroom
Doors open and breakfast starts at 7:45 AM. Breakfast ends and program starts at 8:30 AM

Kick off the first full day of the SYTA Annual Conference with breakfast and our annual meeting. All attendees are welcome to come grab breakfast, reconnect with familiar faces, and make new connections as we prepare to launch into a full schedule of appointments, education sessions, and networking events.

Enjoy a special welcome from the team at VisitPITTSBURGH as they help set the stage for an exciting few days ahead. You’ll also have the opportunity to meet SYTA’s volunteer leaders and incoming Board of Directors and Board of Trustees. The session will also include recognition of our newest recipients of the CSTO and CSTP professional certifications, recognizing their commitment to excellence in student and youth travel.

Additionally, we will honor the outstanding individuals and organizations whose leadership, service, and commitment have made a lasting impact on student and youth travel through special SYTA and SYF awards.

Whether you’re attending your first conference or your twentieth, this is the place to begin celebrating our community, recognizing excellence, and setting the stage for an incredible week together. Don’t miss the official start of the conference. We’ll save you a seat.

Need to know what’s for breakfast or have dietary restrictions? Check out the Event Menus on the Home screen of the mobile app to view the breakfast menu and dietary information.

Location: DLCC, Level 2, Concourse C
2:00 PM – 7:30 PM

Registration is Open!

Stop by to check in, pick up your name badge, and get ready for an exciting week at the Conference.

Don’t forget to pick up your event tote, generously sponsored by Empire State Building Observatory!

Be sure to grab your passport and visit each exhibitor booth to collect stamps for a chance to be entered into the prize drawing. Good luck!

Please Note: All attendees are required to wear their official SYTA Annual Conference name badge at all conference activities and events.

Location: DLCC, Level 2, Hall C

The Showcase Floor is open daily from 9:30 AM – 12:30 PM and 2:30 PM – 5:30 PM.

Explore more than 30 industry exhibitors, connect with fellow attendees in one of our sponsored lounges, prepare for your appointments, and discover new products, services, and destinations. Whether you’re networking, learning, or making new business connections, the Showcase Floor is the place to do business at the Annual Conference.

Location: DLCC, Level 2, Hall C, Booth 18

SYTA Central is your go-to hub for everything SYTA! Stop by to learn more about SYTA’s programs, brands, and upcoming events, get answers to your questions, and receive assistance with anything related to the Annual Conference. Whether you need information, guidance, or just want to connect with the SYTA team, we’re here to help.

Location: DLCC, Level 3, Meeting Room 327

Need a moment to recharge? The Quiet Room offers a peaceful space where attendees can relax, reflect, or take a break from the energy of the conference. Whether you need a few minutes of quiet, time to decompress, or simply a calm place to reset, you’re welcome to stop by at any time during conference hours.

Location: DLCC, Level 2, Hall C, Booth 25

Connection Corner, sponsored by Museum of the Bible, is your space to pause, connect, and engage with fellow attendees throughout the Expo Hall. Take a moment between appointments to relax, recharge, and continue conversations in a welcoming environment designed for meaningful networking and relationship building. Whether you’re meeting a new contact or catching up with familiar faces, the Connection Corner provides the perfect setting to strengthen connections during the conference.

Location: DLCC, Level 2, Hall C, Booth 24

Take a break, recharge, and connect with fellow attendees at the Barista Bar, sponsored by Discover Puerto Rico. Enjoy a freshly brewed specialty coffee while networking with industry peers during Expo Floor hours. Whether you’re fueling up between appointments or catching up with colleagues, the Barista Bar is the perfect place to relax, make new connections, and keep the conversations flowing.

Location: DLCC, Level 2, Hall C, Booth 10

The SYTA Youth Foundation (SYF) connects youth with the resources required for travel experiences that will inspire them to be confident, connected, and globally responsible citizens. We believe travel changes young lives for good and need YOUR PARTNERSHIP to provide young people access to travel experiences that spark curiosity, cultural awareness, and care for the world. SYF provides scholarships, programs and experiences for youth to experience travel when they may not have otherwise been able to participate. You can support our youth by participating in our silent auction, Run/Walk/Slumber, Golf Classic, and Under The Stars with Explore Branson. Donations and participation in SYF events are what drive our ability to impact youth. Please visit the SYF booth and auction area to learn more about what we do, how you can get involved and see the wonderful items in the auction!

Location: DLCC, Level 2, Hall C, Booth 12

Cool down and enjoy a sweet treat at the Picnic Ice Cream Booth, sponsored by Branson! Stop by during Expo Floor hours from 9:30 AM–12:30 PM and 2:30 PM–5:30 PM to grab a refreshing scoop of ice cream while connecting with fellow attendees, taking a break between appointments, and enjoying the Expo Hall experience. Whether you’re looking for a mid-morning pick-me-up or an afternoon treat, the Picnic Ice Cream Booth is the perfect spot to satisfy your sweet tooth and add a little fun to your conference day.

Location: DLCC, Level 2, Hall C, Booth 37

Relax in the Tour Operator Lounge

Need a refreshment or a place to recharge or dive into meaningful one-on-one conversations? The Tour Operator Lounge is your dedicated space to connect directly with our Canadian partners and Fly My Group.

Whether you’re looking to build new relationships or strengthen existing ones, the lounge offers a relaxed, welcoming atmosphere complete with comfortable seating, refreshments, and light snacks. It’s the perfect spot to take a coffee or tea break between appointments—or get business done in comfort.

Our Canadian Partners:

Destination Toronto
Ottawa Tourism
Winnipeg Economic Development & Tourism
Niagara Falls Tourism

Location: DLCC, Level 2, Hall C, Booth 38

Innovation Station, sponsored by GroupCollect, is where the group travel industry meets to work through what’s next together. Across 15-minute sessions, panel discussions, and open Works Exchanges throughout SYTA, operators, suppliers, destinations, and technology partners share ideas, exchange perspectives, and build the connections that move the industry forward. Come to learn, come to lead a conversation, or come to be part of shaping what group travel looks like in 2030. Every session, every exchange, every stop by the Works Wall is a chance to connect better and grow together. Because connections create better outcomes.

Location: DLCC, Level 2, Hall C, Booth 16

Stay connected and powered up at the Power Lounge, sponsored by Visit Richmond. Take a break from exploring the Expo Hall to recharge your devices, refresh, and get ready for your next appointment or conversation. This convenient space offers the perfect opportunity to pause, connect with fellow attendees, and keep your conference experience running at full power.

Location: DLCC, Level 2, Hall C, Booth 31

Take a moment to relax, recharge, and prioritize your well-being at the Wellness Lounge, sponsored by Visit Williamsburg. Enjoy a complimentary massage experience during Expo Floor hours from 9:30 AM–12:15 PM and 2:30 PM–5:15 PM, and step away from the excitement of the conference for a few minutes of relaxation and rejuvenation.

Appointments can be reserved in advance by booking your preferred time through the link here. If you don’t have a scheduled appointment, be sure to stop by the Wellness Lounge during Expo Floor hours to check for any available openings and see to reserve your 15 minute time slot.

Location: DLCC, Level 2, Hall C, Booth 19

Enjoy some puppy love at the Puppy Park, sponsored by Edge at Hudson Yards! Located in the Expo Hall, this fun and relaxing experience features furry friends from AnimalFriends Therapets Program. Spend a few moments connecting with the pups and experience the benefits of animal-assisted therapy, which can help reduce stress, boost your mood, and support overall well-being during a busy conference day.

Stop by during Expo Floor hours from 9:30 AM–12:30 PM and 2:30 PM–5:30 PM to enjoy some time with the pups, recharge, and learn more about Edge at Hudson Yards. It’s the perfect opportunity to pause, connect, and add a little joy to your Expo Hall experience.

Happening this August 22-23, Your Big Year® is bringing their expertise of working with 190 countries over the last two decades to Pittsburgh with their On Location Global Citizens Challenge. Along with SYTA, this immersive program will allow 100 youth in Pittsburgh to interact with leaders from the travel and tourism industry and develop career-ready skills that will set them apart. At the end of each day, the youth will dive into the heart of Pittsburgh culture, specifically having their very own National Aviary come to join.

On August 23, we are set to host a special networking session, bringing together conference attendees and a select group of youth participants for meaningful Global Citizen’s Challenge face-to-face connection. We invite SYTA members to take part in this unique opportunity, click here to sign up for a spot that works best for your schedule!

Location: DLCC, Level 2, Hall C, Appointment Area

Connect with industry partners and build valuable business relationships during SYTA’s Business Appointment Sessions. These pre-scheduled, six-minute appointments provide Buyers/Tour Operators and Sellers/Suppliers dedicated time to introduce their organizations, explore partnership opportunities, and create meaningful connections throughout the conference.

Please arrive at your assigned appointment location prior to your scheduled time and be prepared to make the most of each conversation. You can view your personalized appointment schedule in the Attendee Hub dashboard under “My Appointments.”

Each appointment includes six minutes for meetings, followed by one minute to transition to your next appointment location. An LED wall clock and monitors throughout the appointment area will display appointment timing and help keep sessions running on schedule. Please be mindful of the timing signals and transition promptly between appointments to ensure all participants have the opportunity to connect.

Appointments are scheduled throughout Saturday, Sunday, and Monday during designated appointment hours. If additional time is needed, we encourage attendees to continue conversations during networking opportunities and throughout the Annual Conference.

Appointment schedules are generated through an automated algorithm and cannot be adjusted onsite.

Location: DLCC, Level 2, Hall C, Booth 31

Take a moment to relax, recharge, and prioritize your well-being at the Wellness Lounge, sponsored by Visit Williamsburg. Enjoy a complimentary massage experience during Expo Floor hours from 9:30 AM–12:15 PM and 2:30 PM–5:15 PM, and step away from the excitement of the conference for a few minutes of relaxation and rejuvenation.

Appointments can be reserved in advance by booking your preferred time through the link here. If you don’t have a scheduled appointment, be sure to stop by the Wellness Lounge during Expo Floor hours to check for any available openings and see to reserve your 15 minute time slot.

Location: DLCC, Level 3, Spirit of Pittsburgh Ballroom

Doors open at 12:30 PM. Plated lunch starts at 12:45 PM. Program starts at 1:00 PM. Lunch service ends at 1:15 PM

After a productive morning of appointments, come together for our first large lunch of the week and get inspired. Join Conference Chair Brenden Rogers as he welcomes everyone and shares insider tips, must-see highlights, and practical advice to help you get the absolute most out of your time in Pittsburgh.

Then, prepare for an incredible afternoon as our Strategic Partner, Disney, brings its signature world-class energy and presentation to our main stage. In partnership with Disney Imagination Campus and Disney on Broadway, this memorable luncheon experience will celebrate our community and the magic of travel.

We are also finalizing the details for an exceptional keynote speaker to headline this session, alongside a few special surprises we can’t wait to reveal. Stay tuned for the official announcement coming soon. Come enjoy great food, great company, and an unforgettable celebration with your SYTA colleagues

Need to know what’s for lunch or have dietary restrictions? Check out the Event Menus on the Home screen of the mobile app to view the breakfast menu and dietary information.

Location: DLCC, Level 2, Hall C

The Showcase Floor is open daily from 9:30 AM – 12:30 PM and 2:30 PM – 5:30 PM.

Explore more than 30 industry exhibitors, connect with fellow attendees in one of our sponsored lounges, prepare for your appointments, and discover new products, services, and destinations. Whether you’re networking, learning, or making new business connections, the Showcase Floor is the place to do business at the Annual Conference.

Location: DLCC, Level 2, Hall C, Booth 18

SYTA Central is your go-to hub for everything SYTA! Stop by to learn more about SYTA’s programs, brands, and upcoming events, get answers to your questions, and receive assistance with anything related to the Annual Conference. Whether you need information, guidance, or just want to connect with the SYTA team, we’re here to help.

Location: DLCC, Level 2, Hall C, Booth 24

Take a break, recharge, and connect with fellow attendees at the Barista Bar, sponsored by Discover Puerto Rico. Enjoy a freshly brewed specialty coffee while networking with industry peers during Expo Floor hours. Whether you’re fueling up between appointments or catching up with colleagues, the Barista Bar is the perfect place to relax, make new connections, and keep the conversations flowing.

Location: DLCC, Level 2, Hall C, Booth 12

Cool down and enjoy a sweet treat at the Picnic Ice Cream Booth, sponsored by Branson! Stop by during Expo Floor hours from 9:30 AM–12:30 PM and 2:30 PM–5:30 PM to grab a refreshing scoop of ice cream while connecting with fellow attendees, taking a break between appointments, and enjoying the Expo Hall experience. Whether you’re looking for a mid-morning pick-me-up or an afternoon treat, the Picnic Ice Cream Booth is the perfect spot to satisfy your sweet tooth and add a little fun to your conference day.

Location: DLCC, Level 2, Hall C, Booth 25

Connection Corner, sponsored by Museum of the Bible, is your space to pause, connect, and engage with fellow attendees throughout the Expo Hall. Take a moment between appointments to relax, recharge, and continue conversations in a welcoming environment designed for meaningful networking and relationship building. Whether you’re meeting a new contact or catching up with familiar faces, the Connection Corner provides the perfect setting to strengthen connections during the conference.

Location: DLCC, Level 2, Hall C, Booth 37

Relax in the Tour Operator Lounge

Need a refreshment or a place to recharge or dive into meaningful one-on-one conversations? The Tour Operator Lounge is your dedicated space to connect directly with our Canadian partners and Fly My Group.

Whether you’re looking to build new relationships or strengthen existing ones, the lounge offers a relaxed, welcoming atmosphere complete with comfortable seating, refreshments, and light snacks. It’s the perfect spot to take a coffee or tea break between appointments—or get business done in comfort.

Our Canadian Partners:

Destination Toronto
Ottawa Tourism
Winnipeg Economic Development & Tourism
Niagara Falls Tourism

Location: DLCC, Level 2, Hall C, Booth 38

Innovation Station, sponsored by GroupCollect, is where the group travel industry meets to work through what’s next together. Across 15-minute sessions, panel discussions, and open Works Exchanges throughout SYTA, operators, suppliers, destinations, and technology partners share ideas, exchange perspectives, and build the connections that move the industry forward. Come to learn, come to lead a conversation, or come to be part of shaping what group travel looks like in 2030. Every session, every exchange, every stop by the Works Wall is a chance to connect better and grow together. Because connections create better outcomes.

Location: DLCC, Level 2, Hall C, Booth 10

The SYTA Youth Foundation (SYF) connects youth with the resources required for travel experiences that will inspire them to be confident, connected, and globally responsible citizens. We believe travel changes young lives for good and need YOUR PARTNERSHIP to provide young people access to travel experiences that spark curiosity, cultural awareness, and care for the world. SYF provides scholarships, programs and experiences for youth to experience travel when they may not have otherwise been able to participate. You can support our youth by participating in our silent auction, Run/Walk/Slumber, Golf Classic, and Under The Stars with Explore Branson. Donations and participation in SYF events are what drive our ability to impact youth. Please visit the SYF booth and auction area to learn more about what we do, how you can get involved and see the wonderful items in the auction!

Location: DLCC, Level 2, Hall C, Booth 16

Stay connected and powered up at the Power Lounge, sponsored by Visit Richmond. Take a break from exploring the Expo Hall to recharge your devices, refresh, and get ready for your next appointment or conversation. This convenient space offers the perfect opportunity to pause, connect with fellow attendees, and keep your conference experience running at full power.

Location: DLCC, Level 2, Hall C, SYTA Central
Sponsor: Kualoa Ranch
Coming to SYTA’s 2026 Annual Conference and curious about Summit 2027? We’d love to see you!

Have questions about Summit 2027? Want to learn more about what’s in store for our upcoming Hawaii event? You’re in luck! Members of the SYTA ʻOhana will be onsite at Annual Conference with dedicated time to connect, answer questions, and share all the exciting details about Summit 2027.

Join us at SYTA Central on Saturday, August 22 from 2:30 PM – 5:30 PM for a special Taste of Aloha, sponsored by Kualoa Ranch. Stop by to chat with members of our Summit team, learn more about the destination and experiences planned, and enjoy a special Hawaiian treat while you’re there!

Can’t make it during the scheduled time? No problem! Visit SYTA Central throughout the conference and our staff and Summit volunteers will be happy to answer your questions and help you start planning for Summit 2027.

Location: DLCC, Level 2, Hall C, Booth 19

Enjoy some puppy love at the Puppy Park, sponsored by Edge at Hudson Yards! Located in the Expo Hall, this fun and relaxing experience features furry friends from AnimalFriends Therapets Program. Spend a few moments connecting with the pups and experience the benefits of animal-assisted therapy, which can help reduce stress, boost your mood, and support overall well-being during a busy conference day.

Stop by during Expo Floor hours from 9:30 AM–12:30 PM and 2:30 PM–5:30 PM to enjoy some time with the pups, recharge, and learn more about Edge at Hudson Yards. It’s the perfect opportunity to pause, connect, and add a little joy to your Expo Hall experience.

Location: DLCC, Level 2, Hall C, Appointment Area

Connect with industry partners and build valuable business relationships during SYTA’s Business Appointment Sessions. These pre-scheduled, six-minute appointments provide Buyers/Tour Operators and Sellers/Suppliers dedicated time to introduce their organizations, explore partnership opportunities, and create meaningful connections throughout the conference.

Please arrive at your assigned appointment location prior to your scheduled time and be prepared to make the most of each conversation. You can view your personalized appointment schedule in the Attendee Hub dashboard under “My Appointments.”

Each appointment includes six minutes for meetings, followed by one minute to transition to your next appointment location. An LED wall clock and monitors throughout the appointment area will display appointment timing and help keep sessions running on schedule. Please be mindful of the timing signals and transition promptly between appointments to ensure all participants have the opportunity to connect.

Appointments are scheduled throughout Saturday, Sunday, and Monday during designated appointment hours. If additional time is needed, we encourage attendees to continue conversations during networking opportunities and throughout the Annual Conference.

Appointment schedules are generated through an automated algorithm and cannot be adjusted onsite.

Pittsburgh offers no shortage of incredible dining experiences, from iconic local favorites to unique restaurants showcasing the city’s diverse culinary scene. This year, attendees will have the opportunity to experience Pittsburgh’s vibrant neighborhoods and connect with fellow attendees during Saturday evening’s Dine Around experience.

Whether you’re looking to enjoy a classic Pittsburgh meal, discover a new favorite restaurant, or experience the city’s local charm, there are plenty of options to make your evening memorable. We encourage you to take advantage of this opportunity to explore Pittsburgh, enjoy great food, and continue building connections with colleagues throughout the Conference.

Check out some of the local restaurants here!

Are you a new member or attending AC for the first time? Join fellow newcomers for our New Member Dine Around — a great opportunity to make new connections, meet other attendees, and enjoy dinner together in Pittsburgh!

Simply choose the restaurant/location that best fits your preferences and sign up to attend. Each restaurant group will also include a Conference Committee representative to help welcome attendees and facilitate introductions.

Sign up here: https://signup.com/go/YbYPBpU

Please note:
Attendees are responsible for their own transportation to and from the restaurant.
Attendees are responsible for the cost of their own meal.
Participants should arrive at the selected restaurant at the scheduled reservation time.

For dine-around reservations, online sign-ups will close August 18th. Any additional sign-ups, reservation changes, or adjustments needed on Friday or Saturday can be handled directly at the VisitPITTSBURGH booth onsite.

We look forward to helping you connect and feel welcomed at AC!

Location: Westin Hotel, Lobby
Arrival and Check-In Time: 5:45 AM
R/W/S Start: 6:00 AM
Sponsors: TCS, Royal Coach and Polynesian Adventure Tour

Join fellow SYTA attendees for a morning of movement, connection, and giving back during our Run/Walk/Slumber event benefiting SYF. Whether you prefer to run, walk, or simply enjoy the route at your own pace, this event is a great way to get active, connect with fellow attendees, and support a the foundation!

All participants must be registered, have completed payment, and have a signed waiver on file prior to participating. If you registered and paid onsite during SYTA Annual Conference registration, you may complete your waiver at the R/W/S check-in table in the Westin lobby before the event begins. For those participating, grab your t-shirt at Registration upon checking in to annual conference.

Participants will meet in the Westin lobby prior to the start, where SYTA staff will be available for check-in and waiver collection, and water will be available for attendees. Once everyone is checked in and ready, runners will begin first with a lead bike guiding the route, followed by walkers. We recommend arriving in the lobby around 5:45 AM. R/W/S will start with runners promptly at 6:00 AM.

SYTA volunteers will help support participants along the route, with team members positioned throughout the group to help ensure a safe and enjoyable experience.

So you think you know Valley Forge & Montgomery County, PA? Join us for a fun, interactive challenge that puts your knowledge to the test. We’ll explore some familiar places, uncover a few surprises, and see who can confidently tackle a challenge that trips up even lifelong locals. Expect laughs, friendly competition, and a chance to prove your expertise. Don’t miss your chance to win a destination prize package to Valley Forge & Montgomery County, PA.

Think you know Alabama? Gather your team and face off in Alabama Feud! It’s the classic gameshow format packed with challenging, trivia-style questions entirely about the Uniqeness of Alabama. Compete to buzz in with the top survey answers, win great prizes, and claim ultimate bragging rights. Let the feud begin!

 Join Virginia Tourism and ten destination partners for a fun-filled Share the LOVE presentation!

Location: DLCC, Level 2, Hall C

The Showcase Floor is open daily from 9:30 AM – 12:30 PM and 2:30 PM – 5:30 PM.

Explore more than 30 industry exhibitors, connect with fellow attendees in one of our sponsored lounges, prepare for your appointments, and discover new products, services, and destinations. Whether you’re networking, learning, or making new business connections, the Showcase Floor is the place to do business at the Annual Conference.

Location: DLCC, Level 2, Hall C, Booth 18

SYTA Central is your go-to hub for everything SYTA! Stop by to learn more about SYTA’s programs, brands, and upcoming events, get answers to your questions, and receive assistance with anything related to the Annual Conference. Whether you need information, guidance, or just want to connect with the SYTA team, we’re here to help.

Location: DLCC, Level 3, Meeting Room 327

Need a moment to recharge? The Quiet Room offers a peaceful space where attendees can relax, reflect, or take a break from the energy of the conference. Whether you need a few minutes of quiet, time to decompress, or simply a calm place to reset, you’re welcome to stop by at any time during conference hours.

Location: DLCC, Level 2, Hall C, Booth 24

Take a break, recharge, and connect with fellow attendees at the Barista Bar, sponsored by Discover Puerto Rico. Enjoy a freshly brewed specialty coffee while networking with industry peers during Expo Floor hours. Whether you’re fueling up between appointments or catching up with colleagues, the Barista Bar is the perfect place to relax, make new connections, and keep the conversations flowing.

Location: DLCC, Level 2, Hall C, Booth 10

The SYTA Youth Foundation (SYF) connects youth with the resources required for travel experiences that will inspire them to be confident, connected, and globally responsible citizens. We believe travel changes young lives for good and need YOUR PARTNERSHIP to provide young people access to travel experiences that spark curiosity, cultural awareness, and care for the world. SYF provides scholarships, programs and experiences for youth to experience travel when they may not have otherwise been able to participate. You can support our youth by participating in our silent auction, Run/Walk/Slumber, Golf Classic, and Under The Stars with Explore Branson. Donations and participation in SYF events are what drive our ability to impact youth. Please visit the SYF booth and auction area to learn more about what we do, how you can get involved and see the wonderful items in the auction!

Location: DLCC, Level 2, Hall C, Booth 25

Connection Corner, sponsored by Museum of the Bible, is your space to pause, connect, and engage with fellow attendees throughout the Expo Hall. Take a moment between appointments to relax, recharge, and continue conversations in a welcoming environment designed for meaningful networking and relationship building. Whether you’re meeting a new contact or catching up with familiar faces, the Connection Corner provides the perfect setting to strengthen connections during the conference.

Location: DLCC, Level 2, Hall C, Booth 12

Cool down and enjoy a sweet treat at the Picnic Ice Cream Booth, sponsored by Branson! Stop by during Expo Floor hours from 9:30 AM–12:30 PM and 2:30 PM–5:30 PM to grab a refreshing scoop of ice cream while connecting with fellow attendees, taking a break between appointments, and enjoying the Expo Hall experience. Whether you’re looking for a mid-morning pick-me-up or an afternoon treat, the Picnic Ice Cream Booth is the perfect spot to satisfy your sweet tooth and add a little fun to your conference day.

Location: DLCC, Level 2, Hall C, Booth 37

Relax in the Tour Operator Lounge

Need a refreshment or a place to recharge or dive into meaningful one-on-one conversations? The Tour Operator Lounge is your dedicated space to connect directly with our Canadian partners and Fly My Group.

Whether you’re looking to build new relationships or strengthen existing ones, the lounge offers a relaxed, welcoming atmosphere complete with comfortable seating, refreshments, and light snacks. It’s the perfect spot to take a coffee or tea break between appointments—or get business done in comfort.

Our Canadian Partners:

Destination Toronto
Ottawa Tourism
Winnipeg Economic Development & Tourism
Niagara Falls Tourism

Location: DLCC, Level 2, Hall C, Booth 38

Innovation Station, sponsored by GroupCollect, is where the group travel industry meets to work through what’s next together. Across 15-minute sessions, panel discussions, and open Works Exchanges throughout SYTA, operators, suppliers, destinations, and technology partners share ideas, exchange perspectives, and build the connections that move the industry forward. Come to learn, come to lead a conversation, or come to be part of shaping what group travel looks like in 2030. Every session, every exchange, every stop by the Works Wall is a chance to connect better and grow together. Because connections create better outcomes.

Location: DLCC, Level 2, Hall C, Booth 16

Stay connected and powered up at the Power Lounge, sponsored by Visit Richmond. Take a break from exploring the Expo Hall to recharge your devices, refresh, and get ready for your next appointment or conversation. This convenient space offers the perfect opportunity to pause, connect with fellow attendees, and keep your conference experience running at full power.

Location: DLCC, Level 2, Hall C, Booth 31

Take a moment to relax, recharge, and prioritize your well-being at the Wellness Lounge, sponsored by Visit Williamsburg. Enjoy a complimentary massage experience during Expo Floor hours from 9:30 AM–12:15 PM and 2:30 PM–5:15 PM, and step away from the excitement of the conference for a few minutes of relaxation and rejuvenation.

Appointments can be reserved in advance by booking your preferred time through the link here. If you don’t have a scheduled appointment, be sure to stop by the Wellness Lounge during Expo Floor hours to check for any available openings and see to reserve your 15 minute time slot.

Location: DLCC, Level 2, Hall C, Booth 19

Enjoy some puppy love at the Puppy Park, sponsored by Edge at Hudson Yards! Located in the Expo Hall, this fun and relaxing experience features furry friends from AnimalFriends Therapets Program. Spend a few moments connecting with the pups and experience the benefits of animal-assisted therapy, which can help reduce stress, boost your mood, and support overall well-being during a busy conference day.

Stop by during Expo Floor hours from 9:30 AM–12:30 PM and 2:30 PM–5:30 PM to enjoy some time with the pups, recharge, and learn more about Edge at Hudson Yards. It’s the perfect opportunity to pause, connect, and add a little joy to your Expo Hall experience.

Happening this August 22-23, Your Big Year® is bringing their expertise of working with 190 countries over the last two decades to Pittsburgh with their On Location Global Citizens Challenge. Along with SYTA, this immersive program will allow 100 youth in Pittsburgh to interact with leaders from the travel and tourism industry and develop career-ready skills that will set them apart. At the end of each day, the youth will dive into the heart of Pittsburgh culture, specifically having their very own National Aviary come to join.

On August 23, we are set to host a special networking session, bringing together conference attendees and a select group of youth participants for meaningful Global Citizen’s Challenge face-to-face connection. We invite SYTA members to take part in this unique opportunity, click here to sign up for a spot that works best for your schedule!

Location: DLCC, Level 2, Hall C, Appointment Area

Connect with industry partners and build valuable business relationships during SYTA’s Business Appointment Sessions. These pre-scheduled, six-minute appointments provide Buyers/Tour Operators and Sellers/Suppliers dedicated time to introduce their organizations, explore partnership opportunities, and create meaningful connections throughout the conference.

Please arrive at your assigned appointment location prior to your scheduled time and be prepared to make the most of each conversation. You can view your personalized appointment schedule in the Attendee Hub dashboard under “My Appointments.”

Each appointment includes six minutes for meetings, followed by one minute to transition to your next appointment location. An LED wall clock and monitors throughout the appointment area will display appointment timing and help keep sessions running on schedule. Please be mindful of the timing signals and transition promptly between appointments to ensure all participants have the opportunity to connect.

Appointments are scheduled throughout Saturday, Sunday, and Monday during designated appointment hours. If additional time is needed, we encourage attendees to continue conversations during networking opportunities and throughout the Annual Conference.

Appointment schedules are generated through an automated algorithm and cannot be adjusted onsite.

Location: DLCC, Level 3, Spirit of Pittsburgh Ballroom

Doors open and plated lunch starts at 12:30 PM. Program starts at 1:00 PM. Lunch services ends at 1:15 PM

International student travel is on the rise and we are excited to celebrate this that global growth. As such, we are launching the first-ever SYTA International Showcase Luncheon—an exciting new conference event celebrating the destinations, cultures, and global connections that keep student and youth travel exciting and meaningful.

We are ecstatic to announce that the Hangzhou Municipal Bureau of Culture, Radio, TV and Tourism (representing Hangzhou, China), the China National Tourist Office (representing the country of China), and Tourism Fiji (representing the Republic of Fiji in the South Pacific) have all come on board to sponsor and showcase their destinations. Throughout the luncheon, you’ll be immersed in the rich culture and experiences these destinations have to offer through international cuisine, stunning destination videos and a vibrant live cultural performance. It’s an inspiring opportunity to explore ideas and experiences that can help shape your international student travel programs for 2027 and beyond.

The journey continues with insightful remarks from an industry-leading expert on the economics and impact of international tourism, focusing on both inbound and outbound travel trends between nations.

We will conclude the session by highlighting the SYTA Youth Foundation. Hear from Foundation Vice Chair Dayne Whitehurst about the extraordinary impact your support has had over the past year, and discover how we can continue opening the world to young people through transformative travel experiences.

Do not miss this incredibly exciting luncheon—and keep an eye out for a special pop-up surprise waiting for you where registration used to be right after the session concludes. Let’s make sure our international guests feel right at home and welcome them with the open-arms SYTA is known for.

Need to know what’s for lunch or have dietary restrictions? Check out the Event Menus on the Home screen of the mobile app to view the breakfast menu and dietary information.

Location: DLCC, Level 2, Hall C

The Showcase Floor is open daily from 9:30 AM – 12:30 PM and 2:30 PM – 5:30 PM.

Explore more than 30 industry exhibitors, connect with fellow attendees in one of our sponsored lounges, prepare for your appointments, and discover new products, services, and destinations. Whether you’re networking, learning, or making new business connections, the Showcase Floor is the place to do business at the Annual Conference.

Location: DLCC, Level 2, Hall C, Booth 18

SYTA Central is your go-to hub for everything SYTA! Stop by to learn more about SYTA’s programs, brands, and upcoming events, get answers to your questions, and receive assistance with anything related to the Annual Conference. Whether you need information, guidance, or just want to connect with the SYTA team, we’re here to help.

Location: DLCC, Level 2, Hall C, Booth 24

Take a break, recharge, and connect with fellow attendees at the Barista Bar, sponsored by Discover Puerto Rico. Enjoy a freshly brewed specialty coffee while networking with industry peers during Expo Floor hours. Whether you’re fueling up between appointments or catching up with colleagues, the Barista Bar is the perfect place to relax, make new connections, and keep the conversations flowing.

Location: DLCC, Level 3, Meeting Room 327

Need a moment to recharge? The Quiet Room offers a peaceful space where attendees can relax, reflect, or take a break from the energy of the conference. Whether you need a few minutes of quiet, time to decompress, or simply a calm place to reset, you’re welcome to stop by at any time during conference hours.

Location: DLCC, Level 2, Hall C, Booth 10

The SYTA Youth Foundation (SYF) connects youth with the resources required for travel experiences that will inspire them to be confident, connected, and globally responsible citizens. We believe travel changes young lives for good and need YOUR PARTNERSHIP to provide young people access to travel experiences that spark curiosity, cultural awareness, and care for the world. SYF provides scholarships, programs and experiences for youth to experience travel when they may not have otherwise been able to participate. You can support our youth by participating in our silent auction, Run/Walk/Slumber, Golf Classic, and Under The Stars with Explore Branson. Donations and participation in SYF events are what drive our ability to impact youth. Please visit the SYF booth and auction area to learn more about what we do, how you can get involved and see the wonderful items in the auction!

Location: DLCC, Level 2, Hall C, Booth 25

Connection Corner, sponsored by Museum of the Bible, is your space to pause, connect, and engage with fellow attendees throughout the Expo Hall. Take a moment between appointments to relax, recharge, and continue conversations in a welcoming environment designed for meaningful networking and relationship building. Whether you’re meeting a new contact or catching up with familiar faces, the Connection Corner provides the perfect setting to strengthen connections during the conference.

Location: DLCC, Level 2, Hall C, Booth 12

Cool down and enjoy a sweet treat at the Picnic Ice Cream Booth, sponsored by Branson! Stop by during Expo Floor hours from 9:30 AM–12:30 PM and 2:30 PM–5:30 PM to grab a refreshing scoop of ice cream while connecting with fellow attendees, taking a break between appointments, and enjoying the Expo Hall experience. Whether you’re looking for a mid-morning pick-me-up or an afternoon treat, the Picnic Ice Cream Booth is the perfect spot to satisfy your sweet tooth and add a little fun to your conference day.

Location: DLCC, Level 2, Hall C, Booth 37

Relax in the Tour Operator Lounge

Need a refreshment or a place to recharge or dive into meaningful one-on-one conversations? The Tour Operator Lounge is your dedicated space to connect directly with our Canadian partners and Fly My Group.

Whether you’re looking to build new relationships or strengthen existing ones, the lounge offers a relaxed, welcoming atmosphere complete with comfortable seating, refreshments, and light snacks. It’s the perfect spot to take a coffee or tea break between appointments—or get business done in comfort.

Our Canadian Partners:

Destination Toronto
Ottawa Tourism
Winnipeg Economic Development & Tourism
Niagara Falls Tourism

Location: DLCC, Level 2, Hall C, Booth 38

Innovation Station, sponsored by GroupCollect, is where the group travel industry meets to work through what’s next together. Across 15-minute sessions, panel discussions, and open Works Exchanges throughout SYTA, operators, suppliers, destinations, and technology partners share ideas, exchange perspectives, and build the connections that move the industry forward. Come to learn, come to lead a conversation, or come to be part of shaping what group travel looks like in 2030. Every session, every exchange, every stop by the Works Wall is a chance to connect better and grow together. Because connections create better outcomes.

Location: DLCC, Level 2, Hall C, Booth 16

Stay connected and powered up at the Power Lounge, sponsored by Visit Richmond. Take a break from exploring the Expo Hall to recharge your devices, refresh, and get ready for your next appointment or conversation. This convenient space offers the perfect opportunity to pause, connect with fellow attendees, and keep your conference experience running at full power.

Location: DLCC, Level 2, Hall C, Booth 31

Take a moment to relax, recharge, and prioritize your well-being at the Wellness Lounge, sponsored by Visit Williamsburg. Enjoy a complimentary massage experience during Expo Floor hours from 9:30 AM–12:15 PM and 2:30 PM–5:15 PM, and step away from the excitement of the conference for a few minutes of relaxation and rejuvenation.

Appointments can be reserved in advance by booking your preferred time through the link here. If you don’t have a scheduled appointment, be sure to stop by the Wellness Lounge during Expo Floor hours to check for any available openings and see to reserve your 15 minute time slot.

Location: DLCC, Level 2, Hall C, Booth 19

Enjoy some puppy love at the Puppy Park, sponsored by Edge at Hudson Yards! Located in the Expo Hall, this fun and relaxing experience features furry friends from AnimalFriends Therapets Program. Spend a few moments connecting with the pups and experience the benefits of animal-assisted therapy, which can help reduce stress, boost your mood, and support overall well-being during a busy conference day.

Stop by during Expo Floor hours from 9:30 AM–12:30 PM and 2:30 PM–5:30 PM to enjoy some time with the pups, recharge, and learn more about Edge at Hudson Yards. It’s the perfect opportunity to pause, connect, and add a little joy to your Expo Hall experience.

Location: DLCC, Level 2, Hall C, Appointment Area

Connect with industry partners and build valuable business relationships during SYTA’s Business Appointment Sessions. These pre-scheduled, six-minute appointments provide Buyers/Tour Operators and Sellers/Suppliers dedicated time to introduce their organizations, explore partnership opportunities, and create meaningful connections throughout the conference.

Please arrive at your assigned appointment location prior to your scheduled time and be prepared to make the most of each conversation. You can view your personalized appointment schedule in the Attendee Hub dashboard under “My Appointments.”

Each appointment includes six minutes for meetings, followed by one minute to transition to your next appointment location. An LED wall clock and monitors throughout the appointment area will display appointment timing and help keep sessions running on schedule. Please be mindful of the timing signals and transition promptly between appointments to ensure all participants have the opportunity to connect.

Appointments are scheduled throughout Saturday, Sunday, and Monday during designated appointment hours. If additional time is needed, we encourage attendees to continue conversations during networking opportunities and throughout the Annual Conference.

Appointment schedules are generated through an automated algorithm and cannot be adjusted onsite.

Pittsburgh offers no shortage of incredible dining experiences, from iconic local favorites to unique restaurants showcasing the city’s diverse culinary scene. Continue exploring all that Pittsburgh has to offer during Sunday evening’s Dine Around experience, providing another opportunity to connect with fellow attendees while enjoying the city’s vibrant neighborhoods and local flavors.

Whether you’re looking to experience a classic Pittsburgh meal, discover a new favorite restaurant, or enjoy time with colleagues in a memorable setting, there are plenty of options to make your evening special. We encourage you to take advantage of this opportunity to explore Pittsburgh, enjoy great food, and continue building connections throughout the Conference.

Check out some of the local restaurants here!

Location: Kamin Science Center
Sponsor: Branson
Transportation Provided (see below)

Join us on Sunday, August 23, from 9 -11 p.m. for an unforgettable evening “Under the Stars” at the Kamin Science Center in Pittsburgh, Pennsylvania.

Raise your glass, hit the dance floor, and step out onto the terrace to enjoy a special stargazing experience along the panoramic views of the Ohio River and the Pittsburgh skyline. Whether you are reconnecting with longtime friends or making new connections, Under the Stars promises a fun-filled evening you won’t forget.

Beyond the excitement, there is an even greater reason to attend. This year, we are setting our sights even higher and hope to raise more than $20,000 for the SYTA Youth Foundation. Registrations are already rolling in, and spots are filling quickly. Do not miss your chance to be a part of this exclusive evening.

Come celebrate student travel and contribute to a great cause. Secure your spot for Under the Stars today!

Transportation Info:
Shuttles will begin loading at 8:30 PM and loop beginning at 8:45 PM.

BLACK ROUTE: Pickup at DLCC and Heinz History Center
Westin and Courtyard guests will use the David L. Lawrence Convention Center (east lobby cutout) for pickup and drop-off.
Heinz History Center – AC Hotel and Hampton Inn & Suites guests will pick up and drop off at the Heinz History Center

GOLD ROUTE: Omni, Drury, Doubletree – Busses will stop at each hotel. Please note your route color for your return to your hotel.

THE LAST SHUTTLE WILL BE LEAVING THE KAMIN SCIENCE CENTER AT 11:15 PM

Location: DLCC, Level 2, Alcove C (Next to Concourse C Entrance)

Traveling home after the conference? Take advantage of the complimentary Luggage Drop service and enjoy your final day at the Annual Conference without carrying your bags. Simply drop off your luggage before exploring the Expo Floor, attending education sessions, networking, or participating in your final business appointments.

Luggage will be securely stored during the designated service hours and can be picked up before departing for the airport or your next destination. Please be sure to retrieve all belongings prior to the posted pickup deadline.

This complimentary service is available exclusively for registered Annual Conference attendees.

Location: DLCC, Level 3, Spirit of Pittsburgh Ballroom

Doors open and plated breakfast starts at 7:40 AM. Program starts at 8:00 AM. Breakfast services ends at 8:15 AM.

The more great content our industry produces, the more students, parents, and educators we reach. To celebrate and encourage that standard of storytelling, we are introducing our new annual marketing awards program: The Globies. Short for the Global Student Travel Marketing Awards, this program is designed to elevate student group travel marketing by recognizing the very best member-produced videos and campaigns that inspire people to travel.

We are incredibly honored to announce that Nancy Mammana, Chief Marketing Officer of New York City Tourism + Conventions, will serve as the master of ceremonies for this inaugural event. Since joining her team in 2018, Nancy has spearheaded NYC Tourism’s first rebrand in 26 years and completely overhauled its digital presence. With a distinguished career spanning leadership roles at the NBA, Alvin Ailey American Dance Theater, and major global agencies, she brings an unmatched wealth of marketing expertise to our main stage to help us celebrate the best of the best.

Winners will be announced live during this final breakfast of the SYTA Annual Conference in Pittsburgh on Monday, August 24, 2026, from 8:00 AM to 9:30 AM. Members will be recognized across four specialized categories, including Best Tour Operator Trip Inspiration Video, Best Destination Student Group Video, Best Student Group Sales Video, and an open category for unique multi-format campaigns called The Floating Goldie.

A special thank you goes out to the team at Golden Corral for sponsoring the awards breakfast and the team at the Pigeon Forge Department of Tourism for sponsoring the trophies for this year’s ceremony. The Globies are the start of a much larger conversation to give our sales and marketing teams a reason to push harder, and we are invested in giving every member the tools to compete. Come celebrate our community’s creativity, applaud your peers, and see who takes home the very first awards.

Need to know what’s for breakfast or have dietary restrictions? Check out the Event Menus on the Home screen of the mobile app to view the breakfast menu and dietary information.

Location: DLCC, Level 2, Hall C

The Showcase Floor is open daily from 9:30 AM – 12:30 PM and 2:30 PM – 5:30 PM.

Explore more than 30 industry exhibitors, connect with fellow attendees in one of our sponsored lounges, prepare for your appointments, and discover new products, services, and destinations. Whether you’re networking, learning, or making new business connections, the Showcase Floor is the place to do business at the Annual Conference.

Location: DLCC, Level 2, Hall C, Booth 18

SYTA Central is your go-to hub for everything SYTA! Stop by to learn more about SYTA’s programs, brands, and upcoming events, get answers to your questions, and receive assistance with anything related to the Annual Conference. Whether you need information, guidance, or just want to connect with the SYTA team, we’re here to help.

Location: DLCC, Level 2, Hall C, Booth 24

Take a break, recharge, and connect with fellow attendees at the Barista Bar, sponsored by Discover Puerto Rico. Enjoy a freshly brewed specialty coffee while networking with industry peers during Expo Floor hours. Whether you’re fueling up between appointments or catching up with colleagues, the Barista Bar is the perfect place to relax, make new connections, and keep the conversations flowing.

Location: DLCC, Level 2, Hall C, Booth 10

The SYTA Youth Foundation (SYF) connects youth with the resources required for travel experiences that will inspire them to be confident, connected, and globally responsible citizens. We believe travel changes young lives for good and need YOUR PARTNERSHIP to provide young people access to travel experiences that spark curiosity, cultural awareness, and care for the world. SYF provides scholarships, programs and experiences for youth to experience travel when they may not have otherwise been able to participate. You can support our youth by participating in our silent auction, Run/Walk/Slumber, Golf Classic, and Under The Stars with Explore Branson. Donations and participation in SYF events are what drive our ability to impact youth. Please visit the SYF booth and auction area to learn more about what we do, how you can get involved and see the wonderful items in the auction!

Location: DLCC, Level 2, Hall C, Booth 25

Connection Corner, sponsored by Museum of the Bible, is your space to pause, connect, and engage with fellow attendees throughout the Expo Hall. Take a moment between appointments to relax, recharge, and continue conversations in a welcoming environment designed for meaningful networking and relationship building. Whether you’re meeting a new contact or catching up with familiar faces, the Connection Corner provides the perfect setting to strengthen connections during the conference.

Location: DLCC, Level 2, Hall C, Booth 12

Cool down and enjoy a sweet treat at the Picnic Ice Cream Booth, sponsored by Branson! Stop by during Expo Floor hours from 9:30 AM–12:30 PM and 2:30 PM–5:30 PM to grab a refreshing scoop of ice cream while connecting with fellow attendees, taking a break between appointments, and enjoying the Expo Hall experience. Whether you’re looking for a mid-morning pick-me-up or an afternoon treat, the Picnic Ice Cream Booth is the perfect spot to satisfy your sweet tooth and add a little fun to your conference day.

Location: DLCC, Level 2, Hall C, Booth 38

Innovation Station, sponsored by GroupCollect, is where the group travel industry meets to work through what’s next together. Across 15-minute sessions, panel discussions, and open Works Exchanges throughout SYTA, operators, suppliers, destinations, and technology partners share ideas, exchange perspectives, and build the connections that move the industry forward. Come to learn, come to lead a conversation, or come to be part of shaping what group travel looks like in 2030. Every session, every exchange, every stop by the Works Wall is a chance to connect better and grow together. Because connections create better outcomes.

Location: DLCC, Level 2, Hall C, Booth 12

Cool down and enjoy a sweet treat at the Picnic Ice Cream Booth, sponsored by Branson! Stop by during Expo Floor hours from 9:30 AM–12:30 PM and 2:30 PM–5:30 PM to grab a refreshing scoop of ice cream while connecting with fellow attendees, taking a break between appointments, and enjoying the Expo Hall experience. Whether you’re looking for a mid-morning pick-me-up or an afternoon treat, the Picnic Ice Cream Booth is the perfect spot to satisfy your sweet tooth and add a little fun to your conference day.

Location: DLCC, Level 2, Hall C, Booth 16

Stay connected and powered up at the Power Lounge, sponsored by Visit Richmond. Take a break from exploring the Expo Hall to recharge your devices, refresh, and get ready for your next appointment or conversation. This convenient space offers the perfect opportunity to pause, connect with fellow attendees, and keep your conference experience running at full power.

Location: DLCC, Level 2, Hall C, Booth 31

Take a moment to relax, recharge, and prioritize your well-being at the Wellness Lounge, sponsored by Visit Williamsburg. Enjoy a complimentary massage experience during Expo Floor hours from 9:30 AM–12:15 PM and 2:30 PM–5:15 PM, and step away from the excitement of the conference for a few minutes of relaxation and rejuvenation.

Appointments can be reserved in advance by booking your preferred time through the link here. If you don’t have a scheduled appointment, be sure to stop by the Wellness Lounge during Expo Floor hours to check for any available openings and see to reserve your 15 minute time slot.

Location: DLCC, Level 3, Meeting Room 327

Need a moment to recharge? The Quiet Room offers a peaceful space where attendees can relax, reflect, or take a break from the energy of the conference. Whether you need a few minutes of quiet, time to decompress, or simply a calm place to reset, you’re welcome to stop by at any time during conference hours.

Location: DLCC, Level 2, Hall C, Appointment Area

Connect with industry partners and build valuable business relationships during SYTA’s Business Appointment Sessions. These pre-scheduled, six-minute appointments provide Buyers/Tour Operators and Sellers/Suppliers dedicated time to introduce their organizations, explore partnership opportunities, and create meaningful connections throughout the conference.

Please arrive at your assigned appointment location prior to your scheduled time and be prepared to make the most of each conversation. You can view your personalized appointment schedule in the Attendee Hub dashboard under “My Appointments.”

Each appointment includes six minutes for meetings, followed by one minute to transition to your next appointment location. An LED wall clock and monitors throughout the appointment area will display appointment timing and help keep sessions running on schedule. Please be mindful of the timing signals and transition promptly between appointments to ensure all participants have the opportunity to connect.

Appointments are scheduled throughout Saturday, Sunday, and Monday during designated appointment hours. If additional time is needed, we encourage attendees to continue conversations during networking opportunities and throughout the Annual Conference.

Appointment schedules are generated through an automated algorithm and cannot be adjusted onsite.

Location: DLCC, Level 2, Hall C, Booth 19

Enjoy some puppy love at the Puppy Park, sponsored by Edge at Hudson Yards! Located in the Expo Hall, this fun and relaxing experience features furry friends from AnimalFriends Therapets Program. Spend a few moments connecting with the pups and experience the benefits of animal-assisted therapy, which can help reduce stress, boost your mood, and support overall well-being during a busy conference day.

Stop by during Expo Floor hours from 9:30 AM–12:30 PM and 2:30 PM–5:30 PM to enjoy some time with the pups, recharge, and learn more about Edge at Hudson Yards. It’s the perfect opportunity to pause, connect, and add a little joy to your Expo Hall experience.

Location: DLCC, Level 3, Spirit of Pittsburgh Ballroom

Doors open and plated lunch starts at 12:40 PM. Program starts at 1:00 PM. Lunch service ends at 1:15 PM

Join us as we bring the 2026 SYTA Annual Conference to a memorable close by celebrating our accomplishments, honoring leadership, and looking ahead to the future of our association.

During this final luncheon, SYTA President Brent Imrie will reflect on his presidency, the milestones achieved together, and the strength of the SYTA community before ceremonially passing the gavel to incoming President Dave Henley. As SYTA’s first two-year President, Dave will take the stage to share his vision and priorities for the years ahead, offering an inspiring look at what’s next for our association and the student and youth travel industry.

We will then turn our attention to the future as we officially welcome Ottawa Tourism, our host destination for the 2027 SYTA Annual Conference. Get a first look at what awaits us next year through a special destination presentation and video that will have you ready to pack your bags for Canada.

Conference Chair Brenden will return to the stage to reflect on an incredible week and thank the volunteers, sponsors, speakers, and attendees who made it all possible.

To send us off in style, our session sponsor, Group Sales Box Office / Broadway.com, will bring the magic of New York to Pittsburgh as Best of Broadway takes the stage for an unforgettable, show-stopping musical finale. We want to extend a massive thank you to their team for flying in dozens of Broadway performers for this conference. Their sponsorship of this incredible entertainment block showcases their continued dedication to the student market. Please show their team your immense appreciation for all the behind-the-scenes work that goes into making this a reality.

Come celebrate where we’ve been, embrace where we’re going, and help us close out an incredible week together.

Need to know what’s for lunch or have dietary restrictions? Check out the Event Menus on the Home screen of the mobile app to view the breakfast menu and dietary information.

Location: DLCC, Level 3, Meeting Room 327

Need a moment to recharge? The Quiet Room offers a peaceful space where attendees can relax, reflect, or take a break from the energy of the conference. Whether you need a few minutes of quiet, time to decompress, or simply a calm place to reset, you’re welcome to stop by at any time during conference hours.

Location: DLCC, Level 2, Hall C, Booth 16

Stay connected and powered up at the Power Lounge, sponsored by Visit Richmond. Take a break from exploring the Expo Hall to recharge your devices, refresh, and get ready for your next appointment or conversation. This convenient space offers the perfect opportunity to pause, connect with fellow attendees, and keep your conference experience running at full power.

Location: DLCC, Level 2, Hall C

The Showcase Floor is open daily from 9:30 AM – 12:30 PM and 2:30 PM – 5:30 PM.

Explore more than 30 industry exhibitors, connect with fellow attendees in one of our sponsored lounges, prepare for your appointments, and discover new products, services, and destinations. Whether you’re networking, learning, or making new business connections, the Showcase Floor is the place to do business at the Annual Conference.

Location: DLCC, Level 2, Hall C, Booth 18

SYTA Central is your go-to hub for everything SYTA! Stop by to learn more about SYTA’s programs, brands, and upcoming events, get answers to your questions, and receive assistance with anything related to the Annual Conference. Whether you need information, guidance, or just want to connect with the SYTA team, we’re here to help.

Location: DLCC, Level 2, Hall C, Booth 24

Take a break, recharge, and connect with fellow attendees at the Barista Bar, sponsored by Discover Puerto Rico. Enjoy a freshly brewed specialty coffee while networking with industry peers during Expo Floor hours. Whether you’re fueling up between appointments or catching up with colleagues, the Barista Bar is the perfect place to relax, make new connections, and keep the conversations flowing.

Location: DLCC, Level 2, Hall C, Booth 10

The SYTA Youth Foundation (SYF) connects youth with the resources required for travel experiences that will inspire them to be confident, connected, and globally responsible citizens. We believe travel changes young lives for good and need YOUR PARTNERSHIP to provide young people access to travel experiences that spark curiosity, cultural awareness, and care for the world. SYF provides scholarships, programs and experiences for youth to experience travel when they may not have otherwise been able to participate. You can support our youth by participating in our silent auction, Run/Walk/Slumber, Golf Classic, and Under The Stars with Explore Branson. Donations and participation in SYF events are what drive our ability to impact youth. Please visit the SYF booth and auction area to learn more about what we do, how you can get involved and see the wonderful items in the auction!

Location: DLCC, Level 2, Hall C, Booth 25

Connection Corner, sponsored by Museum of the Bible, is your space to pause, connect, and engage with fellow attendees throughout the Expo Hall. Take a moment between appointments to relax, recharge, and continue conversations in a welcoming environment designed for meaningful networking and relationship building. Whether you’re meeting a new contact or catching up with familiar faces, the Connection Corner provides the perfect setting to strengthen connections during the conference.

Location: DLCC, Level 2, Hall C, Booth 12

Cool down and enjoy a sweet treat at the Picnic Ice Cream Booth, sponsored by Branson! Stop by during Expo Floor hours from 9:30 AM–12:30 PM and 2:30 PM–5:30 PM to grab a refreshing scoop of ice cream while connecting with fellow attendees, taking a break between appointments, and enjoying the Expo Hall experience. Whether you’re looking for a mid-morning pick-me-up or an afternoon treat, the Picnic Ice Cream Booth is the perfect spot to satisfy your sweet tooth and add a little fun to your conference day.

Location: DLCC, Level 2, Hall C, Booth 37

Relax in the Tour Operator Lounge

Need a refreshment or a place to recharge or dive into meaningful one-on-one conversations? The Tour Operator Lounge is your dedicated space to connect directly with our Canadian partners and Fly My Group.

Whether you’re looking to build new relationships or strengthen existing ones, the lounge offers a relaxed, welcoming atmosphere complete with comfortable seating, refreshments, and light snacks. It’s the perfect spot to take a coffee or tea break between appointments—or get business done in comfort.

Our Canadian Partners:

Destination Toronto
Ottawa Tourism
Winnipeg Economic Development & Tourism
Niagara Falls Tourism

Location: DLCC, Level 2, Hall C, Booth 38

Innovation Station, sponsored by GroupCollect, is where the group travel industry meets to work through what’s next together. Across 15-minute sessions, panel discussions, and open Works Exchanges throughout SYTA, operators, suppliers, destinations, and technology partners share ideas, exchange perspectives, and build the connections that move the industry forward. Come to learn, come to lead a conversation, or come to be part of shaping what group travel looks like in 2030. Every session, every exchange, every stop by the Works Wall is a chance to connect better and grow together. Because connections create better outcomes.

Location: DLCC, Level 2, Hall C, Booth 31

Take a moment to relax, recharge, and prioritize your well-being at the Wellness Lounge, sponsored by Visit Williamsburg. Enjoy a complimentary massage experience during Expo Floor hours from 9:30 AM–12:15 PM and 2:30 PM–5:15 PM, and step away from the excitement of the conference for a few minutes of relaxation and rejuvenation.

Appointments can be reserved in advance by booking your preferred time through the link here. If you don’t have a scheduled appointment, be sure to stop by the Wellness Lounge during Expo Floor hours to check for any available openings and see to reserve your 15 minute time slot.

Location: DLCC, Level 2, Hall C, Booth 19

Enjoy some puppy love at the Puppy Park, sponsored by Edge at Hudson Yards! Located in the Expo Hall, this fun and relaxing experience features furry friends from AnimalFriends Therapets Program. Spend a few moments connecting with the pups and experience the benefits of animal-assisted therapy, which can help reduce stress, boost your mood, and support overall well-being during a busy conference day.

Stop by during Expo Floor hours from 9:30 AM–12:30 PM and 2:30 PM–5:30 PM to enjoy some time with the pups, recharge, and learn more about Edge at Hudson Yards. It’s the perfect opportunity to pause, connect, and add a little joy to your Expo Hall experience.

Location: DLCC, Level 2, Hall C, Appointment Area

Connect with industry partners and build valuable business relationships during SYTA’s Business Appointment Sessions. These pre-scheduled, six-minute appointments provide Buyers/Tour Operators and Sellers/Suppliers dedicated time to introduce their organizations, explore partnership opportunities, and create meaningful connections throughout the conference.

Please arrive at your assigned appointment location prior to your scheduled time and be prepared to make the most of each conversation. You can view your personalized appointment schedule in the Attendee Hub dashboard under “My Appointments.”

Each appointment includes six minutes for meetings, followed by one minute to transition to your next appointment location. An LED wall clock and monitors throughout the appointment area will display appointment timing and help keep sessions running on schedule. Please be mindful of the timing signals and transition promptly between appointments to ensure all participants have the opportunity to connect.

Appointments are scheduled throughout Saturday, Sunday, and Monday during designated appointment hours. If additional time is needed, we encourage attendees to continue conversations during networking opportunities and throughout the Annual Conference.

Appointment schedules are generated through an automated algorithm and cannot be adjusted onsite.

Location: Courtyard by Marriott Pittsburgh Downtown, Drury Plaza Hotel Pittsburgh Downtown, Omni William Penn Hotel, The Westin Pittsburgh

Our host city, VisitPITTSBURGH, will have ambassadors available in select hotel lobbies to welcome attendees, answer questions about the AC schedule and transportation, and provide helpful information to enhance your Pittsburgh experience.

Hotels not listed will still have transportation schedules available at the front desk in the lobby. Please stop by and connect with the VisitPITTSBURGH team for local recommendations, helpful tips, and assistance throughout your time in Pittsburgh.

Location: PNC Park

Sponsor: Explore St. Louis, Meet Boston, Ottawa Tourism

Transportation Provided (see info below)

As we wrap up the 2026 SYTA Annual Conference, join us for an unforgettable Closing Night Celebration at one of Pittsburgh’s most iconic landmarks—PNC Park!

This year’s celebration invites us to look ahead to the exciting destinations that will welcome the SYTA family in the years to come. Together, we’ll celebrate the connections we’ve built in Pittsburgh while looking forward to future adventures in:

2027: Ottawa, Ontario
2028: St. Louis, Missouri
2029: Boston, Massachusetts

Enjoy an evening filled with great food, incredible views of the Pittsburgh skyline, and time to celebrate with colleagues and friends. Throughout the evening, take advantage of guided tours of PNC Park for a behind-the-scenes look at one of Major League Baseball’s most beautiful ballparks. You’ll also have the opportunity to meet and greet Pittsburgh Pirates Hall of Famer Steve Blass, a proud native Pittsburgher. Then, cap off the night by dancing the evening away with the SYTA Band!

Show Your Team Spirit!
Come dressed in your favorite Pittsburgh, Ottawa, or St. Louis sports team apparel or colors as we celebrate the cities that bring our community together through travel. Be sure to wear something comfortable—you’ll want to hit the dance floor with the SYTA Band after dinner at Stage AE!

Transportation Info:
Shuttles will begin loading at 6:30 PM and loop beginning at 6:45 PM

BLACK ROUTE: Pickup at DLCC and Heinz History Center
Westin and Courtyard guests will use the David L. Lawrence Convention Center (east lobby cutout) for pickup and drop-off.
Heinz History Center – AC Hotel and Hampton Inn & Suites guests will pick up and drop off at the Heinz History Center

GOLD ROUTE: Omni, Drury, Doubletree – Busses will stop at each hotel. Please note your route color for your return to your hotel.

Location: Stage AE

Transportation Provided (see info below)

Keep the celebration going with the SYTA Band! Proudly made up of talented SYTA members, the band will take the stage for an evening of live music, singing, dancing, and unforgettable memories. Gather with fellow attendees for one last night of fun as we close out an incredible Annual Conference together. This complimentary event is open to all registered Annual Conference attendees—no additional registration is required.

Transportation Info:
Shuttles will be available between PNC Park, Stage AE and hotels throughout the evening.

BLACK AND GOLD SHUTTLES from PNC Park to Stage AE will be available starting at 9:45 PM and looping to hotels throughout the evening.

Please note your route color for your return to your hotel.

THE LAST SHUTTLE WILL BE LEAVING STAGE AE AT 12:15 AM

Tour Operators Only

Discover why Philadelphia is one of the nation’s premier student travel destinations. Experience the city’s rich American history, immersive educational opportunities, vibrant arts and culture, and welcoming atmosphere through a curated itinerary designed specifically for youth travel professionals.

This hosted Post-FAM includes two nights’ accommodations, meals, transportation, exclusive site visits, and unique experiences showcasing why Philadelphia is an exceptional destination for student groups.

Participation is limited to tour operators who were approved through the advance application and pre-registration process. Registration is now closed.

Departs: Tuesday, August 25 at 8:00 AM from your host hotel (Uber credits will be provided for confirmed participants).
Concludes: Thursday, August 27 at approximately 2:30 PM, with transfers to Philadelphia International Airport (PHL).

Participation is limited to approved tour operators. Itinerary and inclusions are subject to change.